A few writing samples from Instacart’s Help Center. These specific content pieces support product launches and partnerships and promote self-service/contact deflection.
DELTA GIFT CARD
‘Tis the season to give. Help your loved ones live the #SKYMILESLIFE with a Delta Gift Card this holiday season.
DAYS OF DEALS
A week of daily offer emails (+supporting site assets +social) designed to inspire Delta SkyMiles members to take part in their annual Holiday Days of Deals.
Part of the content strategy team for Nissan and INFINITI’S CMS content migration to Adobe Experience Manager (AEM).
VALENTINE’S DAY GIFT CARD
Show them you love them by sending them somewhere special with a Delta Gift Card.
HOLIDAY CAMPAIGN
We were tasked with creating the ultimate survival guide for all things holiday.
CUSTOM HOMES. REIMAGINED.
Regional homebuilder, Edward Andrews Homes, reimagined the homebuilding process. In order to highlight this accomplishment, we completely overhauled their website, created a style quiz, and produced video assets to support their design center.
ORKIN MAN LAB NOTES
An insider look into the things we find most interesting about the fascinating world of bugs.
THE GRILL OF YOUR DREAMS
Build brand love by matching people with their dream grill.
-Nearly 250,000 contest entries
-66% increase in Facebook fans
-1.3% increase in click-thru
-Jump in social chatter, from 500 to over 15,000 people "talking about" Char-Broil
-Over 25,000 shares
